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Daily Seoul

Project Type |

Grand SK (H Mart subsidiary) · Market Eatery Team

Timeline |

My Role |

Tool |

Goal

Why Moodie?

Research

What we found

Key pain points we prioritized (+1 voted)

Logging emotions feels like a chore, too much friction to start

Logging emotions feels like a chore — too much friction to start

Logging emotions feels like a chore, too much friction to start

Hard to build a consistent habit, users drop off quickly

No meaningful feedback or patterns from past entries

Lack of personalized content or guidance based on emotions

Hard to build a consistent habit, users drop off quickly

Hard to build a consistent habit, users drop off quickly

No meaningful feedback or patterns from past entries

No meaningful feedback or patterns from past entries

Lack of personalized content or guidance based on emotions

Lack of personalized content or guidance based on emotions

Problem

The core question

People genuinely want to reflect, but they are simply too busy in daily life.

Solutions

What we decided to build first

Quick Log UX: log your emotion in under 5 seconds

Quick Log UX: log your emotion in under 5 seconds

One-line entry: a fast, low-friction first step

One-line entry: a fast, low-friction first step

Weekly/monthly review summary: close the feedback loop

Weekly/monthly review summary: close the feedback loop

UX Flow

Designing the flow

Current Status

Where we are

User Research & Pain point analysis - done

Solution prioritization (Quick Wins framework) - done

Hi-fi design - in progress

Development via Lovable - upcoming

User testing post-launch - upcoming

This case study is actively updated as the project evolves - from research through to launch.

CONTACT

CONTACT

Claire Yang

Open to Work

Projects

About

Contact

2:44 AM

Claire Yang

Open to Work

High-Fidelity Logic. High-Impact Visuals.

Hi, I’m Claire, a product designer bridging bold craft with airtight logic. I build end-to-end experiences that command attention and solve real problems. Simply put, I make your product the best in the room.

Resume

UX/UI

Photography

Web Design

Product Design

Graphic Design

Project by Project NY

Graphic Design Manager

2026-NOW

Hmart (GSK Corp)

Visual Designer

2025-NOW

High-Fidelity Logic. High-Impact Visuals.

Hi, I’m Claire, a product designer bridging bold craft with airtight logic. I build end-to-end experiences that command attention and solve real problems. Simply put, I make your product the best in the room.

Resume

UX/UI

Photography

Web Design

Product Design

Graphic Design

Project by Project NY

Graphic Design Manager

2026-NOW

Hmart (GSK Corp)

Visual Designer

2025-NOW